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CPW Internet Promotion Strategies:

Christian Wilson 808-372-6223
eMail: christian.wilson@gmail.com

Free Tips for:

- Organizing your website
- Improving your website navigation
- Increasing your online sales
- Increasing qualified traffic
- Increasing reciprocal links ethically
- Increasing Google pagerank
- Increasing Google alerts
- Increasing enewsletter subscription rates
- Improving Alexa ranking
- Increasing conversion rates

1. Promote Your Online Business

1.1 Organizing your website

1.2 What is the mission of your company?

1.3 What are your keys to success?

Number of visitors

Number of referral leads

Sales conversion rate

2. Understand and Develop Your Online and Offline Market

2.1 Market Segmentation: Who and where are your customers? (view SIC codes by state)

2.2 What are your most efficient channels of distribution?

2.3 Target Market Segment Strategy (view SIC codes)

2.4 Market Needs

2.4 Market Trends

2.5 Business Participants

3. What are your Customer Acquisition and Retention Strategies?

3.1 Forums

3.2 Monthly eNewsletters

3.3 Website Promotion Tools

3.3.1 Internet Business Promoter

3.3.2 WebPosition Gold

3.4 Use interactive website elements to increase web "stickyness"

3.4.1 Guestbook

3.4.2 Blog

3.4.3 Chatroom

3.4.4 Photo Collections

3.4.5 Forums

3.4.6 Contests

3.4.7 Calender

3.4.8 Tell-a-Friend

3.4.9 e-Cards

3.4.10 Polls

3.5 Online Press Releases

3.5.1 To increase traffic

3.5.2 To increase media coverage

3.5.3 To increase google alerts

3.6 PPC monthly budget

3.6.1 Google Adwords

3.6.2 Overture

3.6.3 Miva

3.6.4 Kanoodle

3.6.5 Yahoo Product Feed

3.6.6 Froogle Product Feed

3.6.7 Shopping.com

3.6.8 bizrate.com

3.6.9 nextag.com

3.7 Top 30 generic listings on top 12 search engines

4. Add Optimized Content to your website on monthly basis

4.1 Add new 'specials' to website

4.2 Add new, relevant, optimized content to website

4.3 Use a Guestbook to add testimonials pages from your customers to website to build trust in your company and products

4.4 Automatically build content with RSS Feed to Blog

4.5 Find Products to sell on your website from Drop Ship Directories

4.6 Use a autoresponder to keep in touch with your customers

5. Optional Monthly Services

5.1 Use of animated talking characters on your website

5.2 Management of relevant reciprocal links + optional home page thumbnails package

5.3 Customized streaming videos and postcards

5.4. Find and register relevant domains names available and/or competitor's expiring domain names

5.5. Host relevant domains names with 50+ pages relevant content based on targeted keywords for each domain

5.6. Product Promotion Suggestions - Polished, relevant copy and photos

5.7. Find, track and compare relevant keywords

5.8 Compare number of Adword and Overture campaigns

5.9 Find other relevant terms and misspellings

5.10 Multilingual website translation

5.11 Generic listings and PPC conversion reporting

5.12 Suggestion of relevant partnerships

5.13 Online customer service chat and live traffic monitoring

5.14 Fly through navigation videos

5.15 Improve website traffic monitoring and Alexa ratings

5.16 Revelancy links

5.17 Traffic builder links

5.18 Reciprocal link tracking

5.19 Navigation consulting (website review)

Recommended Internet Marketing Forums:

Internet Marketing How-To Forum

Advanced Internet Marketing Forum

For Internet Marketing Newbies